Business Daily from THE HINDU group of publications Thursday, Aug 10, 2006 |
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Corporate
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Outlook Ford India expects to double sales this year Our Bureau
MR RAHUL BOSE (left), actor, with Mr Arvind Mathew, Managing Director & President, Ford India, at the launch of the new look `Ford Fusion' in the Capital on Wednesday. - Kamal Narang
New Delhi , Aug. 9 Helped by growing sales of the Fiesta, Ford India expects around 100 per cent jump in sales this year. The company, which launched the Fiesta in November last year, has already exceeded the total sales figure of 2005, by June this year. "We sold around 25,000 units last year, and this year we have crossed this number by June itself. "We feel that going by this rate, we will end 2006 with a near 100 per cent growth in year-on-year sales,'' the Ford India President and Managing Director, Mr Arvind Mathew, told newspersons here. The company said average monthly sales figures of the `Fiesta' were at around 2,500-3,000 units. Ford on Wednesday introduced a new version of its model `Fusion' and slashed its price by around Rs 60,000 to Rs 5.69 lakh, (ex-showroom Delhi). The company, which has 115 dealerships in 79 cities, sells models such as `Ikon', `Fiesta', luxury sedan `Mondeo' and SUV `Endeavour' in the Indian market. The Ford India Vice-President (Marketing, Sales and Service), Mr Scott McCormack, said Ford would launch a CNG version of the `Ikon' by September this year. The company has a capacity of about 1,00,000 units at its plant in Tamil Nadu and also exports car kits to markets such as China, South Africa and South America.
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