Business Daily from THE HINDU group of publications Friday, Aug 25, 2006 |
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Money & Banking
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Life Insurance Marketing - New Products & Services ICICI Prudential Life launches 2 new products Our Bureau
Kolkata , Aug. 24 ICICI Prudential Life Insurance Co has launched two new products aimed at offering more security to investors, especially retired people. The first is a premium-guaranteed market-linked plan, which ensures that investors will gain from upsides in the market without incurring losses when the market declines. The second is an annuity product that will guarantee income for life - for retired people who have crossed 45. The premium-guarantee product, said Mr Prasun Sikdar, Vice-President and Head of Sales, ICICI Prudential Life Insurance, is a first of sort in the Indian market. Titled InvestShield Life - New, it offers retail investors long-term capital appreciation and protects them from capital erosion as well. Billed as an `investment-cum-insurance' plan, it will invest up to 40 per cent in equities. It will be available for a minimum premium of Rs 8,000 per year for a policy term between 10 and 30 years. Immediate Annuity, the second product, will help retirees get an income for life, Mr Sikdar indicated, adding that it will further provide an annuity card.
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