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MedRC EduTech plans expansion

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Launches e-learning academy


In learning chart
The company plans to offer diploma course (two years), develop new e-learning products.
It also wants to do more corporate training programmes.
Specific modules for ITC's e-choupal, Infosys, Open University and Dr Reddy's are in the offing.

Hyderabad , Aug. 28

MEdRC EduTech, the Hyderabad-based, e-learning company has firmed up plans to invest up to $5 million in the next 18 months to fund its expansion.

The decade old company, with about 80 professionals, is engaged in discussions with Venture Capital firms to raise funds, in addition to internal accruals, according to Dr Neeraj Raj, its Founder Managing Director.

MEdRC EduTech, which began as a focused e-learning and multimedia content developer for medical field, has launched SmarTeach, an e-learning academy, offering a range of short term courses, to equip students with skills for ready absorption by companies.

Supported by Pragathi Group, a leading printing house from Hyderabad, MEdRC EduTech now wants to offer a complete diploma course (two years), in specific areas, get accreditation and develop new e-learning products, Dr Neeraj Raj told Business Line.

The company has gained foothold in the corporate world with tailor-made e-learning products for Satyam, Motorola, Genesis, ITC-IBD, Dr Reddy's and organisations such as the Commonwealth of Learning. It has a network of 40 franchisee units.

Having invested up to Rs 4.5 crore so far in its ventures and infrastructure, the company also wants to do more corporate training programmes.

Specific modules for ITC's e-choupal, Infosys, Open University and Dr Reddy's are in the offing, Dr Neeraj Raj said.

E-learning includes audio, video and multimedia content. In addition, animation, interactivity, evaluation and collaborative learning have been included to make the experience more meaningful, explained Dr S. Sridhar, CEO of SmarTeach.

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