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Our Bureau

New Delhi , Aug. 28

Pantaloons Fresh Fashion, the fashion retail format of the Future Group, has signed on Bipasha Basu and Zayed Khan as its brand ambassadors, to endorse its retail brand.

In this initiative, Pantaloon Retail India Ltd has brought the two actors together for a television commercial.

Both, Bipasha and Zayed will endorse the entire range of Pantaloons apparels that include casual, formal, western, ethnic, party and sports wear. "Bipasha Basu and Zayed Khan will add their personal style statement to Pantaloons, which will help enhance the fashion imagery of the brand. Hence, we are proud to simultaneously sign the two Bollywood icons to endorse our flagship fashion retail brand," said Mr Sanjeev Agrawal, President-Marketing, PRIL, in a statement.

More Stories on : Promotions & Offers | Textiles

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