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Our Bureau

New Delhi, Sept. 10

Costa Coffee, the British coffee retail chain, has said that it would expand its presence in metros and tier II and tier three cities by the year-end or beginning of the next year. It would be establishing its presence in cities such as Mumbai, Bangalore, Jaipur, Agra, and Lucknow.

In one year, Costa Coffee has established 15 outlets at an investment of about Rs 15 crore in the NCR region. It will establish about 35 outlets by the end of the current fiscal at an investment ranging from Rs 25-50 lakh per outlet, depending on the size of the outlet. The company had earlier announced an investment of Rs 150 crore for 300 outlets in the next five years.

"The company is currently focussing to entrenching its presence in the northern region before expanding to other metro cities," said Mr Virag Joshi, President & CEO, Devyani International Ltd (DIL), part of the RK Jaipuria Group, the master franchisee for Costa Coffee.

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