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Our Bureau

Hyderabad , Sept. 24

The second edition of The Hindu-Eenadu Lifestyle Show, which is being dubbed as the largest consumer exhibition of its kind in Hyderabad, would begin on September 28 at the Hyderabad International Convention Centre here.

The four-day exhibition would showcase latest technologies, products and exclusive international brands in the home and lifestyle categories. Over one-lakh high networth visitors are expected to take advantage of the show with 330 stalls and 180 participants from retailers and manufacturers segment.

Retail shopping

Addressing the media here on Sunday, The Hindu Vice-President (Advertising), Mr V. Kalidas, said the key objective of the event was to promote retail shopping by offering consumers a huge variety under single roof. It also helps create awareness on the retailers and manufacturers brands and offerings. The show helps build brand equity for the retailers and manufacturers, promote trade affiliation with retailers and manufacturers. Further, the exhibition would also provide a platform for retailers and manufacturers to launch new technologies, products or brands related to lifestyle, he said.

According to the Eenadu Assistant General Manager, Mr C.H. Emmanuel, the categories to be featured in the exhibition include consumer electronics, home appliances, furniture and interiors, arts and handicrafts, computer and IT products, automobiles and accessories, beauty and health, luxurious home needs and allied products, fashion and textiles, jewellery, furnishing among others.

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