MARKETING
STRATEGY
Phones on demand by March: BSNL(Kerala)
The Kerala Circle of Bharat Sanchar Nigam Ltd (BSNL) expects to provide phones on demand by March next year. Addressing a press conference in the city on Friday, Mr S.A. Thomas, Chief General Manager, Kerala Circle-BSNL, said the company ...
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CUSTOMER RELATIONSHIP MANAGEMENT
Castrol opens new bike service centre in Coimbatore
Automotive lubricant manufacturer Castrol India Ltd (CIL) has opened a multi-brand motorcycle service centre styled Castrol BikeZone in Coimbatore. The company, which has 37 Castrol BikeZones in eight cities in the country, including three in ...
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PROMOTIONS & OFFERS
Corp Bank 's festive home loans
Corporation Bank has announced a concession of 50 basis points in interest rate on housing loans, both on fixed and floating schemes, for those availing themselves of home loans during the current festival season. In a press release here, the ...
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SBI `Mega Loan Mahotsav'
State Bank of India has announced the launch of a three-day `Mega Loan Mahotsav' for extending home and car loans with attractive features during the ongoing festive period at the Institution of Engineers here on Friday. According to the SBI ...
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BSNL extends closed user group facility
The New Friends and Family scheme has been extended.
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RETAILING
Max Retail to open 50 stores
Max Retail, the value retail division of the Dubai-based Landmark Group, on Thursday announced that it would open 50 stores in India over the next four years with an estimated investment of around Rs 250 crore. "Out of the 50 stores that we ...
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Tommy Hilfiger readies for larger size
Aims 20-25 flagship stores, Rs 150-cr turnover
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BRANDS
Lakshmi Mills forays into readymade garments segment
Launches western casual wear brand `Tyche Life'
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ONLINE MARKETING
Cottons to launch e-biz site
Cottons, the branded textile wear from Century Textiles, plans to launch a one-stop online shop for its products by next month. "Right now, our products are available on the Internet through Ebay.com and Rediff.com. We will be coming out with our ...
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NetElixer helps optimise returns on online ads
From a start-up, NetElixer eMarketing Solutions has grown to a technology service provider that helps companies optimise their return on investment on their Internet-based online ad world. The company, which started operations in the US and ...
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What's the good word on sale now? It's `keywords'
Internet advertising
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OUTLOOK
`India pillar of Benetton's future'
Apparel major Benetton group of Italy sees India as a "pillar of Benetton's future." The group, which is celebrating its 40th anniversary this year, draws much inspiration from India's colours, says Ms Gagan Singh, Managing Director, Benetton ...
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NEW PRODUCTS & SERVICES
British Berkefeld launches Cien range of water purifiers
British Berkefeld (India) Pvt Ltd (BBIPL) launched its Cien range of water purifiers here on Friday. Mr Sudhir S. Gupta, Managing Director, BBIPL, told the press on the occasion that the product, priced between Rs 3,000 and Rs 7,000, is ...
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ITC launches new greeting cards
A range of SOS Children's Villages of India Greeting Cards for the festival season ahead was launched by ITC Ltd on Friday. The range includes 92 new designs and also designs of desktop calendars. The cards are priced between Rs ...
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Amul launches new ice cream flavour
The Gujarat Cooperative Milk Marketing Federation (GCMMF) has launched a new brand of Amul ice cream, known as `Sweet Heart Chocolate', priced at Rs 70 for a one-litre family pack. In a release, it said the `innovative' ice cream has chocolate ...
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Nortel bets big on SMB segment
Launches slew of products exclusively for SMB
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$120-m film Buddha launched
Buddha, a $120-million feature film, based on the life and teachings of Buddha, was launched in Los Angeles by Dr Bhupendra Kumar Modi, Chairman, MCorpGlobal, under the banner of M Films. The film is based on the world-renowned ...
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