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Tuesday, Oct 31, 2006
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`Enjoy your job, be successful'

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NEW LIGHT: Mr S. Sundar Raman, Associate Vice-President, Sutherland Global Services, lighting the lamp at the inauguration of Business Line Club at Dhanalakshmi College of Engineering. Others (from left) are: Mr S. Sridhar, ARGM (Circulation), The Hindu; Dr S. Duraiswamy, Vice-Principal, Dhanalakshmi College of Engineering; Prof. N.T. Kumar, Vice-Principal; Dr K. Kannappan, Principal; and Mr S. Sridharan, Finance Officer.

Chennai , Oct. 30

Is there any relation between the world of cinema and corporate management principles? Is it possible to implement management principles in this industry, which is personality-driven? Actor Kamal Hassan, whose latest movie is Vettaiyadu Vilaiyadu, is like a corporate organisation with leadership qualities, the ability to adapt, innovate and create movies that meet increasing customer expectation and satisfaction, said Mr S. Sundar Raman, Associate Vice-President - Service Delivery, Sutherland Global Services.

Mr Sundar Raman was talking to the students of Dhanalakshmi College of Engineering at a Business Line Club lecture that also marked the completion of 25 lectures in the current academic year.

Quoting the actor who says, "I love my job," he said everything else falls in place with that attitude. Therefore, "Enjoy the job that you do, then you can be successful. Success is on your feet and not far away. Do not waste time. Have fun, enjoy, play."

`Guys with brains'

Mr Sundar Raman emphasised the need for the students to learn about the US and other countries. "Find out what is happening in baseball games in the US. If you do not know, you cannot talk or engage or converse with the Americans and thus cannot do business with them," he said.

On the BPO industry, Mr Sundar Raman said BPOs play a sensitive and important role. India's value propositions are access to high quality and qualified, English-educated skill pool, 40-60 per cent cost reduction for offshore processes, productivity - faster turnaround time and 24 x 7 service. Americans no longer call India the land of snake charmers and bullock carts but as a land of "guys with brains and IT gems," he said.

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