MARKETING
STRATEGY
A bigger, better KBC with Shah Rukh Khan
Will the SRK brand take over the KBC phenomenon? If the sponsors' enthusiasm is anything to go by, with Shah Rukh Khan as the new host, the show might just be bigger and better than the previous edition. Against all apprehensions that ratings ...
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Karnataka Soaps to diversify products range
Plans to introduce liquid variants, shampoo products
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ICC plans premium perfume brand around World Cup theme
Fragrance World to distribute the product in India
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Sun Micro to tap tier III towns, SMBs
Sun Microsystems India is pursuing the emerging small and medium businesses (SMB) with a range of solutions helping them to both upgrade and transition to the Internet. The company is expanding its footprint in the country with the launch of ...
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ONLINE MARKETING
Shaadipoint recruiting more women
A matchmaker needs to be trustworthy, sensitive to people's needs and empathetic, so who better than women, who naturally possess such qualities, to run marriage bureaus? Shaadipoint, the offline sister concern of matrimonial Web site shaadi.com, ...
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NEW PRODUCTS & SERVICES
Bike makers line up 60 new models for launch next year
`Market will continue to see double-digit growth momentum'
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LG aims at maximising profit in high-end display market
Unveils Time Machine TV
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