Business Daily from THE HINDU group of publications Saturday, Dec 16, 2006 ePaper |
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Marketing
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Advertising Ad Club to release industry directory Our Bureau
Chennai , Dec. 15 Advertising Club Madras, as a part of its golden jubilee celebrations, is set to release advertising industry directory, in addition to its member directory. According to a press release, the industry directory will be released in January . The directory would comprise information of services in nearly 100 categories all related to the advertising industry. Categories include printers, translators, photographers, filmmakers, image banks, studios, freelance copywriters, art directors etc. It will also have details on make-up artists, stylists, lighting specialists, etc, besides enumerating agencies for PR, events and promotions. Advertising Club Madras has outsourced the database developments and marketing job to the Chennai-based Technocrats IndiaCollegeFinder, who has wider experience in directory publishing, says the release. On explaining the niche of the directory, Mr D. Nedunchezhian, Managing Director, Technocrats IndiaCollegeFinder, said, "With the launch of this Ad club directory, industry will finally have a one-stop point for all information about service providers. This user-friendly directory is fully loaded with relevant information not just people in the advertising business but also for clients of individual services." People interested in placing their ads in the directory may contact 4230 3300 or 4230 3344 / chez@indiacollegefinder. com.
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