MARKETING
INSIGHT
2006 — A fast-paced year for FMCGs
Witness lot of cross-border acquisitions
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ADVERTISING
`Advertising by realtors takes a quantum jump'
Advertising by real estate players has taken a quantum jump in volume terms with the boom in the sector. Realtors advertised 180 per cent more on television and 72 per cent more in print during the January-September period of the current year ...
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PROMOTIONS & OFFERS
Hatsun Agro, Boost tie up
Hatsun Agro Product Ltd, the Chennai-based private dairy, has tied up with Boost, the energy drink, to give its consumers a double advantage through a special offer. According to a press release from Hatsun, by returning five ...
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RETAILING
Will it be a Landmark-Tesco tango in India?
`Only initial stages of exploring possible tie-ups'
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Pvt oil retailers told to follow marker system
The marker system will help in eliminating adulteration of transportation fuels.
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NEW PRODUCTS & SERVICES
Tudor unveils X'treme batteries
Tudor India Ltd, one of the leading players in the Indian battery market and Indian subsidiary of a global leader in batteries, has launched X'treme range of batteries in the Kerala market with improved features for power-savvy ...
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