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`Good response in South to India Post-UTI MF tie-up'

Our Bureau

Kolkata , Jan. 18

Karnataka, Tamil Nadu and Andhra Pradesh lead the list of States where the India Post-UTI MF tie-up for distribution is expected to start fetching results.

The tie-up, seen to be widening the fund's reach, currently covers select post offices in multiple States. Of these, the three southern States have responded more enthusiastically.

Centres like Vijaywada have particularly shown a good response, said Mr Jaideep Bhattacharya, Chief Marketing Officer, UTI MF, adding that a number of other smaller, regional centres have shown signs of potential too.

"Our next big move on this front will be in the northern and eastern States," he said while referring to the fund's efforts to bring more post offices within the ambit of the tie-up. The arrangement with the postal authorities is expected to help UTI MF reach out to far-flung areas. Many of these are constrained by a relatively inadequate presence of conventional distributors, it is pointed out.

The fund house, which will start a branding campaign in association with the new-look Kaun Banega Crorepati, is seeking to roll out a few more products in the months ahead, Mr Bhattacharya said. These will include a Gold ETF.

At another level, UTI MF feels that the market has reacted positively to the recently-launched capital protection fund.

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