The Hindu Business Line : Web source for design engineers

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Mumbai Jan. 25 Tata Technologies iKS have announced the global launch of the latest version of the igetit in India. igetit is an innovative Web application created specifically for the world's 15 million design engineering professionals helping them to acquire, distribute, verify and certify engineering knowledge (best practices and design process methodology).

The latest version provides 1,00,000 hours of comprehensive PLM (product lifecycle management) content with no barriers to knowledge transformation i.e. the Web application will make it possible for every engineer on the planet to access relevant information and knowledge to help them become better at design innovation and knowledge reuse — at a nominal cost, said Mr Kevin Noe, President of Tata Technologies iKS.

Various options

The company is offering the Web application with three affordable options. Engineers can subscribe as an `igetit engineer' (free of cost). For greater value, they can sign up for `igetit professional' costing $25 or igetit team at $95 on an annual basis.

To tap the niche market, the company is looking at promoting its new education tool via the traditional marketing approach of corporates and a new viral-marketing scheme (basically brand awareness by word of mouth), said Mr David Fedler, Vice-President, Tata Technologies iKS. To start off, the new igetit will be showcased at the IIT Techfest 2007.

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