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Our Bureau

Mumbai, Feb. 5

Mudra Foundation for Communications Research and Education (MICA) has launched its second venture dedicated to communications research — Mudra Institute of Communications Research (MICORE). MICORE's main focus areas will be integrated marketing communications, cultural communications, semiotics, entertainment, film studies, computer games and cyber culture studies and social and developmental communications.

At a press conference, Mr Madhukar Kamath, Chairman, Mudra Foundation and MD and CEO, Mudra, said, "The purpose of the Mudra Foundation was to promote the cause of education and research in the area of communications."

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