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`HR must shift focus'

Our Bureau

Bangalore, March 2

Attrition is a reality and HR now has to shift focus from battling attrition to retention of key talent. With a shortfall of 15-20 per cent expected in mid-level managers, HR should seriously consider effective retention methods and let go of the bottom 5-10 per cent that are leaving the company, said Mr Ahmed Ali, Managing Director, Cornucopia, a Bangalore-based HR consultancy firm. He was speaking at a seminar on `Retention — Biggest Business Challenge', organised by the Bangalore Chamber of Industry and Commerce, Bangalore. Mr Rajeeva Kumar, Director, Omam Consultants, who presented survey data on a compensation study, said that variable pay is increasingly becoming a bigger component of the salary of Indian executives. "Senior and top management receive the highest percentage of variable pay (17-30 per cent). Variable pay has increased across sectors this year: in banking from 13 to 24 per cent, in IT from 13 to 18 per cent, manufacturing from 10 to 16 per cent, FMCG from 14 to 18 per cent."

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