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Thiruvananthapuram, April 1

The students' organisation of the T.K.M. Institute of Management, Kollam, is organising a one-day seminar on current trends and challenges in marketing in Thiruvananthapuram on April 4. Called `Dimensions 2007', the event will be inaugurated by Dr M.K. Ramachandran Nair, Vice-Chancellor, University of Kerala.

Technical sessions will include presentations on rural advertising and communication, use of non-conventional sources for brand building and marketing and careers in brand and product development. The event will be held at the Residency Tower hotel in the city.

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TKM seminar on marketing

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