Business Daily from THE HINDU group of publications Tuesday, May 01, 2007 ePaper |
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Marketing
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Retailing States - Karnataka Hyundai opens mega showroom in Bangalore Our Bureau
Bangalore April 30 Hyundai Motor India has opened its biggest car showroom here spread across over 8,000 sq.m. showcasing its entire range of models. The Managing Director, Mr H.S. Lheem, told Business Line that Advaith Hyundai also holds the distinction of selling the largest number of its cars in the world by a single dealer. He said while the market share of Hyundai in the country was 18.2 per cent in 2006, its market share in Bangalore is 23 per cent. Advaith Hyundai has three showrooms in Bangalore. The new showroom is spread across two levels which can display the entire range of Hyundai models with 3S facility (showroom, service and spares). It also has a mini movie hall, an exclusive zone for children, a coffee shop, accessory display area and two enclosed audio rooms. It has 76 bays and a rooftop car parking. Mr Lheem said with the company planning to manufacture 4 lakh cars next year, the carmaker was focussing on upgrading its dealership showrooms across the country. Hyundai currently has 184 dealers spread across the country and will have over 250 dealers by the year-end. Hyundai sold 2,99,513 vehicles in 2006, an increase of 18.5 per cent over 2005. In the domestic market, it posted a growth of 19.1 per cent with 1,86,174 units while overseas sales grew 17.4 per cent with exports of 113,339 units.
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