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Marketing - Awards & Honours
Sapient secures second place

Our Bureau

Coimbatore, May 3

Sapient has secured the second position in the 2007 New Media Service ranking of German Interactive Agencies and Multimedia Service providers. Advertising Age has ranked Sapient as the second largest digital agency in North America for the second year in a row.

Mr Gaston Legorburu, CEO of Sapient, attributes the recognition to three core strengths — blending creative and marketing strategy capabilities with advanced technology services, optimising the relationships between the top seven online media components and measuring the effectiveness of an online campaign in real time to re-calibrate and improve results.

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