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JetLite to increase service soon

Ashwini Phadnis

New Delhi May 16 JetLite, the 100 per cent subsidiary of Jet Airways, which takes to the skies next month, plans to increase its daily operations in the next two months.

The new airline is currently carrying out scheduled maintenance work on seven of the 24 aircraft in Air Sahara fleet, the induction of which would see JetLite increase its flights, the acting Chief Executive Officer, Mr Gary Kingshott, told Business Line. Jet Airways acquired Air Sahara in April this year and renamed it as JetLite.

New livery

"Not only are we working on making more aircraft operational but are also finalising the livery for the airline, which should be rolled out in early June," Mr Kingshott said.

The new airline is being positioned as a value-based airline instead of a low-cost airline, offering seating in a single class cabin and also a simplified meal service, airline officials said.

"The pricing of the tickets would largely be decided by the market. We plan to use two different airlines in the group - Jet Airways and JetLite — to maximise our growth competitiveness. Both the airlines will compete in different segments of the market," Mr Kingshott said.

Related Stories:
Air Sahara will be renamed Jetlite
`Jetlite board will need Govt nod'
Air Sahara in Jet Air fold for Rs 1,450 cr
How Jet Airways landed Air Sahara

More Stories on : Airlines | Mergers & Acquisitions | Jet Airways (India) Ltd

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