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STRATEGY
Foods co AB Mauri bullish on rising bread habits
Launching ad campaign with slogan `Bread 4 Life' More

Dabur lathers up soaps segment with new strategy
To launch Vatika variant, ayurvedic soaps More

RURAL MARKETING
Meet on IT-based solutions to rural market
The Nasscom Foundation and Rural Marketing Agencies Association of India (RMAAI) are jointly organising a one-day seminar on `Rural ICT' here tomorrow. The seminar aims to explore innovative approaches and channels to reach out to the rural ... More

ALLIANCES & JOINT VENTURES
Yash Raj Films, Walt Disney Studios ink deal
Yash Raj Films (YRF) Studios has entered into an agreement with The Walt Disney Studios, to create a series of original and exclusive computer-animated feature films. The collaboration marks the debut for both companies to enter the area of ... More

ADVERTISING
Sam Balsara, Noomi Mehta acquire stake in PMG
Mr Sam Balsara, Chairman and Managing Director of Madison World and Mr Noomi Mehta, Chairman, Selvel Outdoor Advertising, have acquired a dominant stake in sports management company Professional Management Group (PMG). Mr Sumedh Shah along ... More

MARKET SHARES
HP has 71% share in blade server
Hewlett-Packard has gained market share in the blade server category during the January-March 2007, capturing 71 per cent market share in terms of unit shipments, as per IDC's India Quarterly Server Tracker, 1Q1 2007. It retained ... More

RETAILING
`Retail sector will create 20 lakh jobs by 2010'
The retail sector in the country may create 20 lakh jobs by 2010, according to a study byAssocham. The sector is estimated to add $14 billion in terms of market size by 2010 to cross $21.5 billion, according to the study conducted to gauge ... More

Reliance World continues expansion spree
Reliance World continues its expansion of retail outlets. The division on Tuesday inaugurated its 12th centre in Bangalore, taking the total number of such outlets in the country to 243 in the country. This Reliance World outlet offers the ... More

NEW PRODUCTS & SERVICES
CavinKare unveils special edition of Spinz talc
Chennai-based FMCG company CavinKare Pvt Ltd on Tuesday launched a special edition of its Spinz talc — Simply Asin — named after the product's brand ambassador, actor Asin. With the new variant, the company expects to increase its ... More

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