Business Daily from THE HINDU group of publications Saturday, Jun 16, 2007 ePaper |
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Corporate
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Overseas Investments
Our Bureau
Hyderabad June 15 Dr Reddy's Laboratories Ltd, the Hyderabad-based pharma major, has expanded its presence in Africa with the opening of its 40th overseas office in Lagos, Nigeria, in partnership with Phillips Pharmaceuticals. This distributor-based model will serve the $280-million Nigerian pharmaceutical market. The company is initially targeting therapeutic areas such as gastroenterology, diabetes and cancer. According to a company press release, the first phase of launch will see major brands such as Omez, Reclide, Diavista, Osetron and Docetere 20 mg (from amongst the range of oncology drugs) being introduced in the Nigerian market. Commenting on the development, Mr Rajesh Kumar, Head AMEEERA (Asean, Middle East, Eastern Europe, Rest of Africa) region said, "We are committed to bringing quality and affordable medicine to people across the world and the initiation of our Nigerian operations is one more step in that direction." Dr Reddy's already has presence in South Africa, Ghana, Sudan, Kenya, Uganda, Tanzania, Rwanda and the Democratic Republic of Congo, the release added.
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