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Saturday, Jun 30, 2007
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Marketing - Brands
New brand identity for Spencer’s Hyper

Our Bureau

Mumbai, June 29 Spencer’s Retail launched a new brand identity for the largest of its signature, Spencer’s Hyper, the 54,000 sq ft store at the Inorbit Mall, in Mumbai on Friday.

The refurbishment of the store follows the launch of 40 stores in the country over the last seven days and the announcement of an investment of Rs 1,000 crore in the business by the company..

The RPG Enterprises group, promoters of Spencer’s, will invest aggressively in the retail business, said Mr Harsh Goenka, Chairman.The group’s hyper formats are located in New Delhi, Gurgaon, Ghaziabad, Hyderabad, Visakhapatnam, Aurangabad, Durgapur, Lucknow and Jaipur.

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