Business Daily from THE HINDU group of publications
Thursday, July 12, 2007
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MARKETING

STRATEGY
Traditional kitchens giving way to comfort zones
Bangalore, July 11 A dream home is what many want to own these days. Individual spaces such as the kitchen are attended to in a special way just to make the home perfect, in every sense of the word. Thus kitchens have moved beyond ... More

Women employees to form majority at Radhakrishna Foodland
Mumbai, July 11 Mumbai-based Radhakrishna Foodland is planning to replicate the Wal-Mart model in terms of tilting its balance towards recruiting a majority of women employees. Having served as General Manager retail operations at ... More

Cisco strategy to tap growing enterprise biz
Mumbai, July 11 Cisco Systems (India) Pvt Ltd announced its plans to tap into the country’s growing enterprise businesses in the retail, infrastructure, healthcare and education verticals. Cisco will focus on developing customised ... More

In-flight entertainment on Indian from today
Flying with the state-owned airline, Indian in the domestic skies is set to change from tomorrow. From July 12, passengers flying on the Delhi-Mumbai-Thiruvananthapuram sector would be able to enjoy the Hindi blockbuster Guru, ... More

‘Customer preferences guide flooring patterns’
Developers prefer to use environment-friendly products More

CONSULTING
For a one-stop rural MART
The Delhi-based MART turns down buyout offers and repositions itself as a rural consultancy. More

IPR
Novartis case: Stage set for order on IPAB appointment
Mumbai, July 11 With arguments regarding the appointment of Mr S. Chandrasekaran, former Controller-General of Patents, as a technical member on the Intellectual Property Appellate Board (IPAB) having been completed on Tuesday, the stage is ... More

ADVERTISING
O&M scouts for specialist agencies to take over
Chennai, July 11 Advertising agency Ogilvy & Mather is on the prowl to acquire specialist outfits in high growth areas such as new media and healthcare communications. “We are at the moment looking at four or five acquisitions in ... More

PROMOTIONS & OFFERS
Kinetic ropes in Bipasha for new 125 cc scooter
Mumbai, July 11 Kinetic Motor Company has signed on actor-model Bipasha Basu as the brand ambassador for its upcoming Kinetic SYM scooter, Ms Sulajja Firodia Motwani, Managing Director of the company, said. The actor has been signed ... More

BRANDS
Sampling, demos: Key differentiators
Given the array of products and brands available to the customer, it is imperative that marketers innovate More

NEW PRODUCTS & SERVICES
Cartoon Network’s Boomerang targets adult viewers
Tie-up with MSN.com to create microsites More

Dell launches new notebooks, desktops
New Delhi, July 11 PC major Dell on Wednesday announced the launch of a new range of notebook and desktop computers under brand name ‘Vostro,’ aimed at small businesses. “Vostro brand products and services have been ... More

Kingfisher begins flights to Bhuj
Kingfisher Airlines has announced the launch of direct flights from Mumbai to Bhuj starting July 16. The airline would operate four flights a week, a release said. With the launch of this service, the airline would connect to 30 cities with 189 ... More






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Union Budget 2007-08

Railway Budget 2007-2008

Economic Survey 2006-2007

Top Stories
Women employees to form majority at Radhakrishna Foodland

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Jul. 1-Jul. 7
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Café Coffee Day plans 50 outlets in Pak, Austria

UB’s Whyte & Mackay to have a new MD



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