Business Daily from THE HINDU group of publications
Monday, July 23, 2007
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MARKETING

STRATEGY
Why marketing equals business strategy
There is need for strategic marketing to re-examine the entire value cycle More

Preparing the marketing plan
Think of any organisation, not necessarily a business, and consider what they want from any annual plan. They want first and foremost, growth in size, in volume of transactions. More

Zee Interactive plans 35 Kidzcare centres
Kolkata, July 22 Zee Interactive Learning Systems (ZILS) has firmed up plans to set up a total of 35 Kidzcare centres across the country in the current fiscal. The education arm of the Essel Group of Companies already has seven such centres ... More

RURAL MARKETING
Intel goes rural with lend-n-lease tie-ups
More

RETAILING
Bata opens new flagship store
Thiruvananthapuram, July 22 Bata India Ltd has opened a new flagship store in the city. The store is located at Trans Towers in the city’s Vazhuthacaud locality, and covers an area of 3,500 square feet, says a company press ... More






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Union Budget 2007-08

Railway Budget 2007-2008

Economic Survey 2006-2007

Top Stories
Shipping lines must be allowed to hire foreign crew

Gold could find $688/693 range formidable

Record soyabean, cotton crop in offing

Appreciating the causes and effects of rupee appreciation

Bonds continue to rally

China’s growth fuels copper prices

Looking back
Jul. 15-Jul. 21
Autojunction.in plans to sell new vehicles online

Fake drugs issue in focus after three-year gap

Café Coffee Day gears up to take on Starbucks

Reliance re-launching Vimal brand; setting up retail chains

Booksellers armed for Harry Potter launch

Online stores optimistic about Potter book sales

Appellate board dismisses Novartis objection



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