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MANAGEMENT
Why marketing equals business strategy
There is need for strategic marketing to re-examine the entire value cycle More

The tough shall inherit the earth
Why nice-guy managers are an endangered species More

Preparing the marketing plan
Think of any organisation, not necessarily a business, and consider what they want from any annual plan. They want first and foremost, growth in size, in volume of transactions. More

Taking a strategic view of HR
Understanding strategy formulation and its links with HR More

Learn to embrace technology
Stop worrying about the complexities of technology and instead treat it as something that will enrich our lives More

PEOPLE
Innovation propels success
Breaking away from stereotypical thinking is both a challenge and an opportunity that managers face today. If the organisation and the team only have a myopic focus on interim success, they are destined to fall short in the longer term. It is ... More

BOOKS
Three loops of agility
Being efficient enough is not enough in today’s competitive, fluid, real-time economy. You need to be responsive, says Michael Hugos in The Greatest Innovation Since the Assembly Line ( More

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