MARKETING
STRATEGY
Bank of India to revamp credit cards business
Appoints KPMG as consultant to explore options
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Gokaldas bullish on tapping Blackstone customer base
Mulls reviving Wearhouse chain
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ADVERTISING
TBWA is creative agency for MAX
TBWA India has been appointed as the creative agency for MAX Hindi movie channel. There was a competitive pitch and the other agencies in the fray included Saatchi & Saatchi, Bates Enterprise and Publicis Ambience. The incumbent agency is ...
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PROMOTIONS & OFFERS
Union Bank's Onam gesture
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Hutch launches ‘Campus Pack 295’ for students
Telecom service provider Hutch has unveiled a special recharge plan for Tamil Nadu students.Called ‘Campus Pack 295’, the special recharge plan available at Rs 295, offers a talk time of Rs 75 with a validity of 30 days with ...
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Tanishq Onam offers
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CHANNELS AND FRANCHISES
NDTV 24X7 in Europe
NDTV has extended the coverage of its English news channel NDTV 24x7 to Europe. The broadcaster today said that its flagship channel would be available on GlobeCast’s pay television WorldTV, across continental Europe. GlobeCast is a ...
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RETAILING
HomeCare plans opening more branded stores
Bangalore, Aug. 21 HomeCare Retail Marts Pvt Ltd (HomeCare) plans to invest Rs 300 crore over the next three years to set up more Magnet and other branded stores in several cities. The retailer will set up super centres, hypermarkets, ...
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GHCL setting up home textiles retail chain
New Delhi, Aug. 21 GHCL Ltd today announced its plans to launch a retail chain of home textiles stores and also have a presence in exclusive and multi-brand outlets across the country, spreading over urban, semi-urban and rural ...
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MARKETING RESEARCH
Homeopathy rides high on user loyalty: Survey
Bangalore, Aug. 21 Homeopathy enjoys a high 82 per cent loyalty among its users, a survey touted to be the country’s first on homeopathy has found.While these homeo users said they would not switch to conventional treatment, 62 ...
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BRANDS
Primus to pump in Rs 100 cr for expansion
The company is planning to renovate Weekender stores and beef up its distribution.
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United Breweries launching new brands
New Delhi, Aug. 21 Vijay Mallya-promoted United Breweries plans to launch a slew of new products by Diwali, including brands from the newly-acquired Whyte & Mackay, in order to further strengthen its share in the domestic alcohol beverage ...
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ONLINE MARKETING
Logix rolls out car sale portal
Bangalore, Aug. 21 A year from now, you could buy a car online. The Internet is revolutionising the auto business in the country. Over 40 per cent of prospective car buyers do their research on the Internet before buying a car. ...
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NEW PRODUCTS & SERVICES
Canara Bank’s new schemes
Canara Bank has launched two new schemes for high net worth individuals. A bank release said that the schemes branded as SB Gold (savings bank account) and Can-Premium (current Account) come with value added services that include free ...
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Jet to launch Chennai-Toronto flight via Brussels on Nov 5
More international flights planned
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Srichakra launches new range in Ahmedabad
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