Business Daily from THE HINDU group of publications
Friday, Sep 07, 2007
ePaper


News
Features
Stocks
Cross Currency
Shipping
Archives
Google

Group Sites

Marketing - Radio/TV
Variety - Sports
ESPN STAR renews contract

Chennai, Sept. 6

ESPN STAR Sports (ESS) has announced a new four-year contract for the exclusive rights to broadcast Cricket Australia’s (CA) domestic and home international matches across various platforms including television, Internet, mobile and radio covering the entire Asian region. Cricket Australia is the national governing body for cricket in Australia. ESS will broadcast more than 170 days of live international cricket action from Australia, including 24 “3 mobileR 21; Test Matches, 48 “Commonwealth Bank” one-day internationals and 8 “KFC” Twenty20 games, an official statement said. Over the next four years, all the leading teams will visit Australia with India slated to play four test matches and a three-nation ODI series in 2011-12. With the renewal of this partnership with Cricket Australia, ESPN STAR Sports will broadcast more than 550 days of international cricket up till 2012.

This development follows ESS’ renewal of the broadcast partnership with the England and Wales Cricket Board (ECB) for the next five years, with which it has acquired exclusive rights for more than 200 days of international cricket from England.

— Our Bureau

More Stories on : Radio/TV | Sports

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page



Stories in this Section
Moser Baer unit forays into film production


Tech cos too think below-the-line
Prateek ties up with European brand Kanz for kids wear
SBI plans separate entity for rural biz
Mahindra Finance in talks with GM, Hyundai to tap rural market
Award for TV serial
Can retail and futures help rural incomes?
ESPN STAR renews contract
Cricket row under MRTPC scanner
New Maruti showroom
‘Empowering consumers with ready credit will fuel retail’
‘Chennai retail mall space set to multiply six times by 2010’
Global Retail School moves into South
TN traders’ union to meet CM on big retail issue
New Zealand firms keen on selling retail tech to India
Wrangler plans to brand women’s denim wear
Airtel launches m-Check, One2one in Karnataka


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright © 2007, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line