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Hyderabad, Sept. 19

Mr Sanjay Reddy has joined the team of Zee Telugu as CEO. He will handle the first vernacular TV channel of Zee Network in South India. Mr Reddy worked with media houses like Walt Disney Company (India) Pvt Ltd, SET India Pvt Ltd, and ESPN Software India Pvt Ltd, holding key portfolios. Before he joined Zee Telugu, Mr Reddy was the CEO of Pearl Media, an arm of Century Communications Ltd, an integrated media and entertainment company, according to a press release from Zee.

— Our Bureau

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