• Investment World
• eWorld
• Brand Line
• Mentor
• Life
• Canvas
• Praxis
• Urban Pulse
• Brand Quest
• The New Manager

Stocks

• Quotes
• SE Diary
• Scoreboard
• Open-End Mutual Fund

Cross Currency

• Rates
  
  

Shipping

• Ports
  
  

Archives

• Yesterday
• Datewise
• Resources
• In Focus
• In Depth

Group Sites

• The Hindu
• The Hindu ePaper
• Business Line
• Business Line ePaper
• Sportstar
• Frontline
• The Hindu eBooks
• The Hindu Images

Mr Wilfrid Aulbur

Our Bureau

Bangalore, Sept. 20 One of the world’s costliest cars, Daimler Chrysler’s Maybach has not found enough buyers in India.

Carrying a price tag of over Rs 5 crore and launched in early 2004, its owners have been able to sell only about six of these cars in India, which can be customised to suit the fancies of the customers. “I don’t want to personally push them (sales) hard as I believe that they are only for the select few,” Daimler Chrysler’s Managing Director and Chief Executive Officer, Dr Wilfried Aulbur, told Business Line.

Dr Aulbur said there are also no plans to source parts of the car from India. “They are customised to the specifications of the customer and they are fully built in Germany,” he said. Each customer is requested to give specifications once he orders Maybach.

At its production headquarters at Sindelfingen in Germany, customers can pick and choose over 2 million ways of equipping their luxury car. Dr Aulbur said Daimler Chrysler will spend about €50 million for its new plant in Pune, which will become operational in 2009.

More Stories on : Announcements | Cars

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page

Stories in this Section
RIL strikes oil in new KG Basin well

Copyright © 2007, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line