MARKETING
STRATEGY
Telecom cos offer common schemes for pre-paid, post-paid
It is becoming difficult to categorise services based on one’s lifestyle or the handset one owns.
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World Phone offers new Net telephony plans
New Delhi, Sept 27 World Phone Internet Services Pvt Ltd has announced its new Internet telephony unlimited plans to the US, the UK, Australia and Canada, which will be available at Rs 1,500 per month onwards, effectively bringing the price ...
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IPR
Amul trademark case: Gujarat HC upholds ruling
Ahmedabad, Sept. 27 In a significant development, the Gujarat High Court has upheld an earlier order of the Anand District Court restraining two shop-owners here from using the Amul trademark. Mr Justice D.K. Patel of the High Court ...
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BRANDING
BSNL to revamp branding strategy
SINGLE IDENTITY
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PROMOTIONS & OFFERS
Samsung hopes to strike it rich with festive sales
Kolkata, Sept. 27 Samsung India hopes to generate sales of Rs 1,200 crore during the ensuing festival season. Of this, the eastern region is expected to account for Rs 140 crore, according to Mr R. Zutshi, Deputy Managing Director.The ...
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Idea music extravaganza
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Future Group pact with Neo Sports
Mumbai, Sept. 27 The Future Group has entered into a three-year broadcast sponsorship contract with Neo Sports and Neo Sports Plus channels, launched by Nimbus earlier this year.Mr Kishore Biyani, Chief Executive Officer of the Future ...
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BRANDS
Brand India gets a special boost
Corporate top honchos positive on potential
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OUTLOOK
India-Australia ODIs: Neo Sports aims at Rs 130-cr ad revenue
Bangalore, Sept.27 Neo Sports, which is to telecast the India-Australia one-day matches, hopes to garner advertising revenues worth Rs 130 crore from the series. About 25 advertisers have been roped in so far. The broadcaster hopes to ...
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NEW PRODUCTS & SERVICES
Social networking site iYomu for ‘elders’
Chennai, Sept 27 Ever received a “Can we be friends?” request from a middle-aged person on a social networking site? Unlikely, as people in this age group usually do not frequent such sites. Emails and phone calls are ...
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Texas unveils Wave 2 software
Chipmaker Texas Instruments has announced that its Wave 2 software and development tools platform, which eliminates over 15 years of development for wireless base station and broadband mobile equipment manufacturers, is now available. The ...
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RingCube to offer virtual Pocket PC
Hyderabad, Sept. 27 A ‘Virtual PC’, that you can plug in into any desktop at your neighbourhood ‘Cybercafe’ or far off work space, and use like your own personal computer, would be available gratis in India ...
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Max NY Life launches ‘Smart Steps’
Max New York Life has launched Smart Steps range of unit-linked Child Plans to facilitate planning for children’s needs and provide financial protection. The new product, billed as a surety for a secure future of the child of the ...
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Airtel Broadband launches Rs 99 plan
Bangalore, Sept. 27 Airtel Broadband & Telephone Services is offering its Wi-Fi Router at a monthly rental rate of Rs 99 for its users in South India. The offer will give Airtel broadband customers wireless access to a true ...
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Titan launches heritage collection
New Delhi, Sept. 27 Titan Industries launched its heritage collection to tap the mid-size watch market in the country. Priced between Rs 3,750 and Rs 8,000, the collection would capture different historical monuments of the country in its ...
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New Nokia E-series model
Nokia has unveiled the E51model in the E-series for the Indian market, offering seamless integration to key applications.Showcasing the seventh model in the series, Mr Chakrapani G.K., Country General Manager of Nokia Enterprise Solutions, ...
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