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Marketing - Retailing
Max Hypermarkets to invest Rs 200 cr

Our Bureau

Bangalore, Oct. 4 Max Hypermarkets which launched its first Spar store in Bangalore last week is actively working on making shopping a daily activity for its consumers.

Mr Viney Singh, Managing Director, Max Hypermarkets, told Business Line that the 75,000-sq ft hypermarket is aimed at making shopping a ‘hassle-free experience and provide good value for money.’

The Spar Hypermarkets in India is the result of a licence agreement between the Landmark Group’s Max Hypermarkets India and Spar International, a Netherlands-based brand which is present in 34 countries.

Max will have access to Spar’s best practices and technical knowledge in international retailing.

Spar is also one of the leading food retailers globally and this will help us in our food retail, which is a lead section in hypermarkets, Mr Singh said.

National footprint

Max Hypermarkets plans to invest around Rs 200 crore to launch seven hypermarkets across metros in the country by end- 2009, according to Mr Singh.

“We intend to have a national footprint through locations in South and North India first,” he said.

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