Business Daily from THE HINDU group of publications Friday, Oct 12, 2007 ePaper |
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Marketing
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Strategy Web Extras - Gems & Jewellery Allegro ties up with Tanishq Our Bureau Thiruvananthapuram, Oct. 11 Allegro Capital Advisors, one of the leading full-service investment banks in the country, has signed a memorandum of understanding (MoU) with Tanishq, the brand of jewellery from the house of Tatas, for sale of gold coins, Tanishq gift vouchers, and Tanishq Golden Harvest Scheme. The Tanishq gold coins and other products will be on offer throughout the Allegro network in the country, according to Mr A. Sivaram, Regional Business Manager of Tanishq. Savings Scheme After signing the MoU here, he said that the Golden Harvest Scheme is a monthly savings scheme featuring convenient monthly instalments, which the customers can subscribe to and buy gold and jewellery on the maturity of the scheme. The gold coins and gift vouchers are offered as investment options to the customers. Meanwhile, Allegro has opened here its 15th `financial supermarket' in Kerala. Mr R.S. Rajeevan, Area Business Head of Allegro retail business in Kerala, said that the total number of branches in Kerala would go up to 19 within the next few months. The company's new retail venture would service over 200 towns in the South alone by the end of the current fiscal. Loan Festival He said that the company has planned to launch a new initiative every month and later this month, a `personal loan festival' would be launched across Kerala in association with the leading banks that Allegro had forged relationships with. The festival would offer numerous options for the people to choose from, be it interest rates, the tenure, the limits and purpose for which the loans could be taken for and the documentation process. This would be in addition to other financial products on offer from the company. More Stories on : Strategy | Gems & Jewellery | Investment Banking
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