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Mumbai, Nov 21 ACK Media, an entertainment and education company for young audiences, has announced the launch of the company and its acquisition of some of India’s popular comic and magazine brands – Amar Chitra Katha & Tinkle Magazine – from India Book House (IBH) for an undisclosed amount.

The new company will launch with five offerings, including Amar Chitra Katha Illustrated Classics, the Tinkle family of Magazines, The ACK Online Store, TinkleOnline.com and a set of proprietary characters.

ACK Media will focus on developing original content and products and making them available in multiple formats including print, DVDs, online services, games, TV and film.

In the initial phase, the focus of the company is three-fold: First, it will increase the availability of print and digital products in 500-odd retail stores that already carry ACK Media offerings; second, it will introduce new online services, including an online store for the Indian diaspora as well as innovative destination sites; finally, the third element of the strategy is to licence and co-develop proprietary content for films, TV, mobile and other emerging formats.

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