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New Delhi, Dec. 6 Hindustan Unilever Ltd (HUL) has signed a three-year advertising deal with 9X, the Hindi general entertainment channel from INX Media. HUL will be one of the prominent advertisers on the channel in addition to the three Club INX Platinum Members, namely Reliance Industries, Future Group and Vodafone.

Mr Probal Gaanguly, Group Director, Revenue Management (Advertising Sales and New Media), INX Media Pvt, said: “We are really pleased to announce that Hindustan Unilever Ltd, the biggest and one of the most demanding clients in India, has inked a long-term commitment with us. This remarkable long term deal not only reconfirms that we are on the right track of understanding our partners and giving them the best innovative solutions, but it also gives us the confidence that we have the right approach for our sales mission.”

Mr Rahul Welde, General Manager, Media Services, Hindustan Unilever Ltd, said: “We are very excited at the opportunity that 9X presents in the Hindi general entertainment space.”

More Stories on : Advertising | Personal Products | Hindustan Unilever Ltd

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