Business Daily from THE HINDU group of publications
Monday, Dec 10, 2007
ePaper | Mobile/PDA Version
Business Daily from THE HINDU group of publications Monday, Dec 10, 2007 ePaper | Mobile/PDA Version |
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Marketing
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Promotions & Offers States - Kerala IOC diaries for customers Kochi, Dec. 9 IOC's Kochi Divisional Office will be distributing New Year diaries to its Xtra Power fleet card customers in Ernakulam, Alappuzha, Thrissur, Palakkad and Idukki districts. The scheme will be applicable in 110 select petrol bunks of IOC and IBP. While the pocket size diaries are aimed at bus and lorry crew, regular big size diaries are meant for its major fleet customers. The offer will commence on December 12. The Xtra Power Fleet Card loyalty programme, in addition to rewarding the bus and lorry operators on every purchase of diesel and lubricants, provides personal accident insurance and medical insurance for the vehicle owners, driver, codriver and cleaner. - Our Bureau
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