The Hindu Business Line : Friday, December 14, 2007

STRATEGY
Thomas Cook, Japan’s JTB sign up for corporate travel
Mumbai, Dec. 13 Thomas Cook Ltd has signed an MoU with Japan-based travel solutions company JTB Corp. The three-year renewable contract would allow the company to access the JTB Corp network across 30 countries along with affiliates spreading ... More

EDUCATION
Certified event management training course
Kochi, Dec. 13 The Kochi-based event management company Impresario is conducting a four-day certified event management course from January 14 at InterContinental, The Grand Mumbai, Mumbai. Mr William (Bill) John O’ Toole, Manager ... More

CUSTOMER RELATIONSHIP MANAGEMENT
Joy of flying 1…2…3 steps away
BON VOYAGE More

ADVERTISING
Allied Media bags Su-Kam account
Allied Media, the media arm of the Percept Group, has bagged a Rs 20-crore contract to manage media duties for Su-Kam, the power back-up player. “In an era of growing energy needs and rising concerns about the environment, the focus of the ... More

PROMOTIONS & OFFERS
Percept signs on Madhur Bhandarkar
Mumbai, Dec. 13 Percept Talent Management has exclusively signed on Bollywood director Madhur Bhandarkar as its latest Talent. The contract is for a period of two years. Percept will handle Madhur’s entire gamut of professional ... More

Hyundai’s contest for i10 car
Hyundai Motors in association with Adlabs’ radio channel, Big FM, has announced a five-city contest across the metros and Hyderabad that will allow the contestant who manages to stay in physical touch with its i10 compact car for the ... More

Deepika is Tissot’s brand ambassador
New Delhi, Dec. 13 Swiss luxury watch-maker Tissot has roped in model-actor Deepika Padukone as its brand ambassador. The association will make Padukone the ‘Face of Tissot’ worldwide. Announcing the association, Mr ... More

RETAILING
Longines to expand footprint in retail space
‘The Indian market for luxury watch brands growing fast’ More

BRANDS
Bisleri to back water sports
Water sports will be the new vehicle for mineral water major Bisleri to build up its brand value. Bisleri is all set to sponsor India’s RS X class windsurfer Ashutosh Tripathi on his maiden voyage to New Zealand for the 2008 Olympics ... More

OUTLOOK
Toto plans to launch 12 outlets
More

TRENDS
FACT marketing imported fertilisers
Imports to meet shortfall in production More

CCEA nod for marketing scheme
The Cabinet Committee on Economic Affairs (CCEA) has given its nod for implementation of “Marketing support and services scheme” during the 11th Plan period 2007-12 with a budget provision of Rs 316.81 crore. The scheme would comprise ... More

NEW PRODUCTS & SERVICES
M&M launches vehicles in Sudan
Mumbai, Dec. 13 Mahindra & Mahindra, on Thursday announced the launch of its all new Scorpio, Mahindra Pik-Up (double cab) and new Bolero Pik-Ups (Single Cab and Double Cab) in Sudan in partnership with Symex International. Symex ... More

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