The Hindu Business Line : German modular kitchen firm setting up franchise in Coimbatore

Cost & style
Range will cost a minimum Rs 3 lakh for an 8 ft/10 ft area.
Styles in 163 surfaces/colours, with classic to trendy choices.
Coimbatore picked for its booming construction sector.

G. Gurumurthy

Coimbatore, Dec. 29 Hacker Kitchen GmbH, the famous German modular kitchen maker, will soon bring its choicest range to Coimbatore.

The seven-decade old Hacker, an European brand known for its customised modular kitchens, is entering Coimbatore to set up a franchise branch sometime in February 2008. Hacker, which tied up with Kanu Kitchen Kulture Pvt Ltd for its India operations, already has showrooms in Delhi, Mumbai and Bangalore.

The Coimbatore showroom, to come up in about 2,000 sq ft area, will have on display Hacker’s models on a variety of surfaces like laminate, and foiled structure (lacquer/high gloss lacquer) and in combination of tempered glass frames and roller-shutters.

Module transport

Hacker Kitchen, which has a 1.23 lakh sq m modern central manufacturing facility at Rodinghausen in Germany to cater to its global market supplies, ships the customised modules to India in semi-knocked down condition. These modules will be installed at the customer’s end with the help of trained technicians.

Hacker’s kitchens come in 163 different surfaces/colours with classic to trendy choices to suit individual tastes and needs. Among its latest offerings include a contemporary ‘Romeo and Julia’ module, having the innovative handle-less and glass-front features.

Why Coimbatore?

According to Mr Mukesh Kumar, Chairman and Managing Director, Kanu Kitchen Kulture Pvt Ltd, Hacker Kitchen has pitched for Coimbatore considering its booming building constructions in the face of demand kicked up by the manufacturing and IT sectors with topline builders lining up their properties in the city in recent months.

This has also gone to creating greater awareness on quality, functional kitchens. Hacker is planning to get new colours and finishes for the Coimbatore market.

Cost factor

Though cost of modules is dependent on the size, finish and type, customers opting for Hacker modules would be shelling out a minimum Rs 3 lakh and upwards for a normal kitchen area of 8 ft by 10 ft which of course would get adequate storage capacity.

Close on its Coimbatore expansion, Hacker Kitchen has proposed, Mr Mukesh Kumar said, to expand to Hyderabad and Chennai.

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