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Kochi, Feb. 12 In order to inculcate savings habit and wise investment decision-making ability among students of professional colleges, Geojit Financial Services has launched a national financial literacy campaign across the country. Inaugurating the campaign the Principal Secretary to the Prime Minister of India, Mr T.K.A. Nair, said: “India’s burgeoning growth story is continuing but this prosperity was far away from millions of our countrymen who live below the poverty line. It is in the interest of corporates, business community and professionals to actively engage in uplifting the underprivileged of our society.”

As of today, Geojit has 26 instructors who have conducted 4,400 seminars covering over 2,00,000 students across more than 800 educational institutions across South India. The educational campaign by Geojit is meant to reach and enable professional students to productively invest their earnings through wise investments.

“A small percentage of these savings could be channeled into the capital market as investment into stocks and mutual funds by young earners to take advantage of India’s economic growth. Young professionals today are earning at levels that the older professionals took years to reach. Geojit’s education among young professionals who will soon earn large incomes was to foster a sense of commitment to savings and investment among these youngsters,” Mr A.P. Kurian, Chairman of the Association of Mutual Funds in India and Chairman of Geojit said.

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