Business Daily from THE HINDU group of publications
Saturday, Feb 16, 2008
ePaper | Mobile/PDA Version
Business Daily from THE HINDU group of publications Saturday, Feb 16, 2008 ePaper | Mobile/PDA Version |
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Marketing
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New Products & Services Levis introduces footwear range in India Our Bureau New Delhi, Feb. 15 Denim clothing brand Levis has introduced its footwear range in the Indian market. The company has signed up with SSIPL Retail Pvt Ltd as its footwear licensee for India to launch its footwear range in the Indian market. SSIPL Retail Pvt Ltd plans to achieve sales of around Rs 200 crore for Levis shoes in the next three years. The company has over 85 Levis retail stores and plans to open another 110 outlets in the next one year. The new retail outlets will be spread across the country and will help Levis footwear brand to establish itself in the Indian market in a short span of time. Currently, the footwear range is being sold through Levis retail stores, multi-brand retail outlets and shop-in-shops. More Stories on : New Products & Services | Leather
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