Business Daily from THE HINDU group of publications
Saturday, Mar 08, 2008
ePaper | Mobile/PDA Version
Business Daily from THE HINDU group of publications Saturday, Mar 08, 2008 ePaper | Mobile/PDA Version |
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Marketing
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New Products & Services States - Gujarat Chiripal Group unveils lifestyle brand Connexions Our Bureau Ahmedabad, March 7 After supplying garments to global brands, the Ahmedabad-based leading textile conglomerate Chiripal Group has launched its own lifestyle apparel brand Connexions here, and announced to set up a network of outlets across the country this year. The Group, which is setting up 30 outlets of its own and many more through the franchisee model, is targeting to increase its current turnover of Rs 1,200 crore to Rs 2,000 crore in the next three years, Mr Vishal Chiripal, Director, told a news conference here. The apparel brands, designed to target men and women between 17 and 35years of age, would be in the price range of Rs 199 to Rs 1,399. The company is setting up 30 exclusive outlets, including 11 in Gujarat, by the end of 2008-09 and, in the second phase, another 50 through the franchisee model in the third and fourth quarter of this fiscal. It is investing nearly Rs 15 crore on this expansion. More Stories on : New Products & Services | Brands | Readymade Garments | Gujarat
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