Business Daily from THE HINDU group of publications Tuesday, Mar 11, 2008 ePaper | Mobile/PDA Version |
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Marketing
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Retailing Money & Banking - Consumer Finance Reliance plans flexi finance service at retail outlets K.V. Kurmanath Hyderabad, March 10 After rolling out 11 formats ranging from footwear to jewels, Reliance Retail now plans to offer flexible financing options for its customers. The retail arm of corporate major Reliance Industries plans to launch MFT or Membership Financial Services and Travel at all its formats. “The idea is to offer flexible payment options to our customers visiting a variety of our retail stores. This will help the customers to distribute the financial burden over a period of time and pay through EMIs (equated monthly instalments),” a Reliance Retail executive told Business Line. Initially, employees of Reliance Industries would be offered this service. It is likely to be extended to select customers before being offered to all customers subsequently. MFT staff will explain the features of the financial assistance to customers at the various retail formats, the executive said. More Stories on : Retailing | Consumer Finance
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