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TCS to set up office in Russia, Turkey by April

Adith Charlie

Mumbai, March 11

Keeping in line with its strategy to penetrate emerging economies, TCS will set up a base in Russia and Turkey by April 1.

“In both countries, we will start an office with around 25-30 people and scale up as and when required,” said Mr Gabriel Rozman, Executive Vice-President – Emerging Markets, TCS.

Turkey has a lot of potential because of the financial spend that the country is making to gain membership into the European Union, added Mr Rozman. Turkey is being seen as ‘an end-to-end solutions’ market for TCS, especially because of the speed at which the company is adopting technology.

TCS, currently, has an engagement with a Turkey-based bank. “We are quoting for a major bank for providing them end-to-end solutions,” added Mr Rozman.

However, TCS does not intend to set up a development centre in Turkey. The company will serve its Turkish clientele from Morocco, where it has a global development centre.

Russian market

Moscow will be TCS’ beach head in Russia. The company is evaluating a partnership route with local companies to effectively tap this market. “Russia is a big market and a challenge for us. We are looking at whether going for a partnership model is the right thing to do,” said Mr Rozman.

In these new centres, TCS intends to replicate the Latin America model, where in five years it ramped up headcount from zero to 5,500 employees across five centres.

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