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Corporate
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Performance
Bolero crosses 50,000
Mumbai, April 8
Mahindra & Mahindra has said that its popular
Bolero SUV has sold a record 50,000 units in 2007-
08. The Bolero is the
first brand in the
SUV/UV/MPV
category to cross
50,000 units in one
year and India's
leading SUV brand for
two years in a row,
said a company release
here. "Bolero is
perceived as a stylish
but affordable SUV
which caters to different customer needs and takes on all
kinds of terrain with ease," said Mr Vivek Nayer, Vice
President - Marketing, Auto Sector, Mahindra and
Mahindra Ltd. - Our Bureau
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