Business Daily from THE HINDU group of publications Friday, Apr 11, 2008 ePaper | Mobile/PDA Version |
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Marketing
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Retailing Papa Johns opens new outlet Mumbai, April 10 Papa Johns, the world’s third largest Pizza chain which entered India in 2006, has opened its fourth outlet in Mumbai in Powai, which will be the flagship store in Western India. With this, Papa Johns has nine outlets in India. Their investment in India is likely to exceed Rs 250 crore in the next our years. JIP Fashion and Restaurant India Pvt Ltd is their franchisee in India. Mr Myles Felt, VP-International, Papa Johns, said, “The Indian market is growing and provides immense opportunities for multinational chains in the country. Growth in the number of total pizza outlets in last 8-9 years has been 15-20 per cent and I expect it to grow even faster at 25-40 per cent this year and beyond.” Mr Tapan Vaidya, General Manager, JIP, added, “The flagship outlet in Powai will further consolidate the Papa Johns brand in India. The Powai outlet covers dine-in and delivery and is sprawled over 2,550 sq ft. It will be open from 11am-11pm daily. There is an exciting inaugural offer, wherein, the first 50 customers at the Powai outlet can avail themselves of a free Pizza once a week for one full year”. – Our Bureau More Stories on : Retailing | Hotels
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