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 Marketing - New Products & Services
Test marketing of diet cigarette

Mumbai, July 8

GTC has been test marketing a new concept of diet cigarette for the Indian markets under the brand of Diet Blue, a king size premium blend cigarette. Diet Blue uses ecotine blend which is low on nicotine, tar and TSNAs (tobacco specific nitrosamines) and, thus, it will do less damage to smokers. - Our Bureau

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