The Hindu Business Line : ‘Market Madurai effectively to attract global investors’

Mr Mike Connor, British Deputy High Commissioner to India, addressing the members of the Confederation of Indian Industry, Madurai Zone, in Madurai on Monday. He is flanked by Mr Karumuttu T. Kannan (right), past chairman, CII Southern Region, and Mr Bharath K.S., Vice-Chairman, CII Madurai Zone. —

Our Correspondent

Madurai, July 23 Madurai needs to market itself effectively to gain the visibility of international investors, according to Mr Mike Connor, British Deputy High Commissioner.

After listening to the views of select members at an interactive session organised by the Confederation of Indian Industry (CII), Madurai Zone, here on Monday, he said that a detailed study on second tier cities in India is being undertaken.

Visibility and connectivity are essential ingredients and British investors would be willing to invest if the risk-return ratio is advantageous. It is for the entrepreneurs from the region to impress effectively on the advantages that exist to the visiting trade delegations in specific areas and partner with them.

UK trade missions

Trade missions from the UK would be visiting India during September-October to explore opportunities in the areas of water, health and IT related health care applications.

Investors from India will need to adhere to European Union standards, he said.

He said that entrepreneurs from the region could get in touch with the International Trade Director in each of the twelve administrative regions in United Kingdom and explore the possibilities of a tie up.

Efforts through organisations like CII would be more rewarding.

Area Potential

Presenting an overview on the industrial scenario in south Tamil Nadu, Mr Bharath K.S., Vice-Chairman, CII, Madurai Zone, referred to a study by CII entitled the ‘Southern prosperity through enhanced economic development and the attraction of an investment of Rs 33,000 crore on infrastructure development in the region with an opportunity to create 80,000 new jobs in the manufacturing sector in the next three years.

The food processing sector, services, IT, knowledge export, tourism and eco-tourism held high potential for growth, he added

Mr T. Kannan, Past Chairman, CII Southern Region, in his presentation on ‘South Tamil Nadu – the emerging industrial hub’ emphasised the attractions that the region held in terms of the initiative from the Government, availability of land that offered low cost advantage and the emerging connectivity in the region besides the human resources.

The vast coastal line is another attraction for business.

More Stories on : Industry Associations | Rural Marketing | Tamil Nadu

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