The Hindu Business Line : HUL not to hike tea prices

Hindustan Unilever, the FMCG major which has a leadership in the tea segment, has said it didn't foresee any steep increase of its tea prices. "We don't want to cash in on the current inflationary trend and increase the prices. No one understands tea better than we do," Mr Shrijeet Mishra, HUL Executive Director (Foods), said. Talking to reporters here on Monday, he said the company evolved long-term strategies and costeffective measures that helped it. Mr Mishra was here in connection with the launch of Amaze Apollo Wellbeing programme in association with Apollo group of Hospitals. -Our Bureau

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