Business Daily from THE HINDU group of publications
Friday, Aug 22, 2008
ePaper | Mobile/PDA Version | Audio
Business Daily from THE HINDU group of publications Friday, Aug 22, 2008 ePaper | Mobile/PDA Version | Audio |
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Marketing
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Brands Superbrands felicitates 74 brands New Delhi, Aug. 21 Superbrands, an independent arbiter on brand management, has felicitated 74 exceptional brands in the country. Some of the companies felicitated by Superbrands include Big Bazaar, Biocon, Club Mahindra, Escorts Heart Institute, Infosys, Maruti etc. Speaking on the occasion, Mr Anmol Dar, Managing Director Superbrands India said, "Superbrands has helped companies and brands create a marketable differentiator. Indeed, across eight countries, where research was conducted it was conclusively shown that 71 per cent of all respondents were more likely to buy a product that carried the Superbrands logo." - Our Bureau
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