Business Daily from THE HINDU group of publications
Tuesday, September 16, 2008
ePaper | Mobile/PDA Version | Audio
Business Daily from THE HINDU group of publications Tuesday, September 16, 2008 ePaper | Mobile/PDA Version | Audio |
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MARKETING CHANNELS AND FRANCHISES: Bisleri to register Maaza brand in eastern Europe Plans launch through franchisee route. Bisleri International has decided to register the mango drink brand — Maaza — in eastern European countries, and launch the brand through a franchisee ... MARKETING RESEARCH: Notebooks, servers record robust growth: MAIT Desktop sales sluggish in first quarter. New Delhi, Sept. 15 Personal computer sales, including desktops and notebooks, have crossed 2 million units during April-June quarter this fiscal, registering a growth of 70 per cent over the same period ... ADVERTISING: JWT’s creative chief quitting JWT’s Chief Creative Officer, Mr Agnello Dias, is “leaving the agency to pursue personal interests”. The agency made the announcement on Monday, stating that Mr Dias would continue to be at JWT until January 2009, and that it ... BRANDS: Raymond launches ColorPlus brand of kidswear ‘Hopes to become Rs 300-cr brand by second-half of 2010’. Ahmedabad, Sept. 15 Raymond Group company ColorPlus will become a Rs 300-crore brand by the second half of 2010, Mr Ashesh Amin of Raymond Ltd, told Business Line at the ... STRATEGY: Rosebys to start rollout of India stores in Oct Bangalore, Sept. 15 UK-based home interior retailer Rosebys, London, will roll out its stores in Punjab and West Bengal in the first week of October, followed by Gujarat, Andhra Pradesh and Karnataka in the next four ...
STRATEGY:
HummingBird offers cost-effective stay solution for corporates
RETAILING: Up to the Marks After being operated on a franchise model, Marks & Spencer begins its stint as a joint venture with Reliance.. Mark Ashman, the new CEO of Marks & Spencer Reliance India, carries the same name as the company he has been serving for the ... ENTREPRENEURSHIP: Helping small businesses grow GreenMango attempts to level the playing field for poor entrepreneurs to compete with local businesses.. As a young girl growing up in the Philippines, Yasmina McCarty would buy and eat a lot of green mangoes from a vendor named Malou. “She ... BRANDS: Sale is king! Sales are a test of a brand’s mettle. Read on to discover how.. An unlikely hero, Akshay Kumar’s film Singh is Kinng has broken all box office records in India and abroad. I am no expert on Bollywood or the Hindi ... ADVERTISING: A colossal endeavour Emami Group’s most expensive ad campaign reflects the juggernaut of daily life.. hakka duniya ka ghoome sadhu sant bole, saare bole — aadmi machine bana haule haule (The wheel of life keeps rotating, so say the ... BRANDING: Stretching the ‘rubber brand’ Marketers need to be selective while extending the existing brand equity to different products and services.. The mention of a brand name almost always evokes images that have long since been associated with it. For example, Lux with ... ADVERTISING: String advertising Marketers run series of advertisements built around a common theme to keep consumers engaged.. If you are to identify one big trend in modern Indian advertising as of today, what is ...
ADVERTISING:
IAA flags of public service
NEW PRODUCTS & SERVICES:
Health therapy
NEW PRODUCTS & SERVICES:
Master aid
NEW PRODUCTS & SERVICES:
Strong pearl
NEW PRODUCTS & SERVICES:
Fruit touch
NEW PRODUCTS & SERVICES:
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