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AVT Natural in supply pact with US firm Kemin

Our Bureau

Kochi, Nov. 8 AVT Natural Products Ltd, the world’s leading producer of marigold oleoresin, has entered into a critical global strategic and exclusive supply-purchase pact with the Iowa-based Kemin Industries Inc, creator of FloraGLO, the world’s leading lutein brand.

Under the terms of the new global agreement, AVT Natural would provide exclusive supplies of marigold oleoresin and Kemin would exclusively purchase from AVT Natural.

FloraGLO crystalline lutein is used in the manufacture of quality nutritional products as well as to supplement food and over-the-counter pharmaceutical products.

Kemin and AVT’s new global partnership would ensure supply chain efficiency, reliability, safety and quality, a press release issued here has said. “AVT’s agri-business expertise and proven leadership complements our commercial efforts exceptionally well. We are convinced that the combined strengths of AVT and Kemin will provide greater value to customers and the marketplace,” said Dr Chris Nelson, Worldwide President at Kemin.

Founded in 1961, Kemin Industries provides health and nutritional solutions to agri-foods, food ingredients, pet food and human health and pharmaceutical industries in over 60 countries, with manufacturing facilities in Belgium, Brazil, China, India, Singapore, South Africa, and the US.

Sourced from marigold flowers and purified into oleoresin by AVT Natural in India, FloraGLO Lutein is the world’s leading patented, purified lutein, used in quality supplements and foods worldwide. Numerous peer-reviewed studies link the natural antioxidant of lutein with important eye-health benefits.

New and emerging science indicates lutein promotes healthy skin and improves visual function in the areas of glare relief and recovery, contrast acuity, and blue light protection.

Specific to the nutraceutical and functional foods industries, Kemin Health is credited with successfully commercialising lutein and significantly developing the eye supplement category which is sold worldwide.

“We are excited to secure the most reliable and trusted marigold oleoresin supply source in the world,” said Mr Rodney Ausich, President at Kemin Health.

“We are excited to provide supply chain peace of mind to FloraGLO customers and are proud to contribute towards the worldwide success of the FloraGLO brand,” said Ajit Thomas, Chairman of AVT Natural.

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